Scott Beaudoin Obituary, Death – After leaving his role as the head of global corporate and brand citizenship at MSLGroup at the end of the previous year, Scott Beaudoin has joined RF|Binder in the capacity of chief strategy officer and executive MD of corporate and brand purpose operations.
Before his departure, he held this position at MSLGroup. Beaudoin, who had previously worked for MSLGroup for eight years, has recently joined RF|Binder and has been assigned the duty of handling CSR and sustainability at his new role. Beaudoin’s previous employer was MSLGroup. As stated by Amy Binder, the Chief Executive Officer of RF|Binder, “We believe that there is a tremendous opportunity in the industry of sustainability and corporate social responsibility.”
“As impact investing continues to grow, companies are going to have to focus more of their attention what they are doing in this area.” Over the course of the past few years, RF|Binder has substantially expanded its corporate social responsibility (CSR) and sustainability practice, which now encompasses a wider range of clients, including CVS, Cargill, Capital One, and Johnson’s. In addition, in order to accomplish its objectives, the organization works in conjunction with Pax World Investments and the Sustainability Accounting Standards Board.
“Today, purpose isn’t just a practice on the sidelines, but a true differentiator in business growth, innovation and reputation,” in the words of Beaudoin. “I’m fortunate to find an agency and a CEO who understands the power it has to transcend business and strategic communications.”
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